Now you want to fan that flame so it turns into a fire. You want to pique people’s interest so they ask you for more information. That’s why it’s important to refine your ‘flame’ so it’s short and succinct. You don’t want listeners to suffer from information overload. The key here is not to go into too much detail.
AGENDA SYNONYM HOW TO
So whether you want to write a novel, a screenplay, a business book or a media release, you can discover exactly how to do this through one of our courses, which can be taken online or in person, at the Sydney Writers’ Centre. Įxample: I do this by running short courses in many different types of writing. But when you’re still getting to know someone, you want a slow comfortable burn so that people aren’t overwhelmed with too much information.Īfter you spark people’s interest, they’ll typically ask a follow-up question, such as: ‘How do you do that?’ This is the perfect opportunity to turn the spark of your story into a ‘flame’. Now it’s time to turn that spark of your story into a flame. But if you met them in a social setting - say, at an informal networking drinks session - that could be perfect. Chances are this won’t be the ideal moment to share your passion story. Let’s say you’ve bumped into the chief financial officer of a major multinational company during the coffee break at their annual general meeting. If you’re interacting in a more formal or corporate environment, you may choose to use your elevator pitch about your business. And tell whichever power story comes most naturally to the conversation you’re having at the time. You’ll wind up tongue- tied as your brain tosses up which one to use. You don’t want to get into an internal debate about which pitch to pull out every time you meet someone. So how does this differ from your elevator pitch - your 10- to 30-second spiel about what you do and what your business is about? We’ll go into detail about your elevator pitch in the next chapter. Take a few minutes to write your version now.
The best part is when they actually take those steps and I can see that it’s changed their life. I love doing this because there’s nothing more rewarding than seeing people realise this is possible. Įxample: I love helping people who want to get published, improve their writing or change careers to become a writer. Depending on the circumstances, you might use this when you meet people for the first time or when you have only a short time in which to explain who you are and what you do.
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